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If the media came a-knockin’ today, are you ready to start talkin’?

If the media came a-knockin’ today, are you ready to start talkin’?

Just a little rant today… nothing too serious.  I just want to talk about being ready for the media….It’s important we are confident in ourselves and our ability to convey our company’s message.  But when push comes to shove, when the cameras and/or microphones fire up, people tend to freeze or melt.
Freeze: they get nervous [...]

Well THAT was fun! A recap of the Ottawa Business Summit

Well THAT was fun! A recap of the Ottawa Business Summit

Pardon the image… still feeling a bit high. A couple days ago I had the opportunity to speak at the Ottawa Business Summit with my esteemed colleagues

Choosing the right tools: Worse, the wolves are at the door

Choosing the right tools: Worse, the wolves are at the door

I’m starting to worry…. Yes… worry. I see a lot of businesses getting set to employ “social media”. Great! you might say, so what’s the worry?

Nothing New(s), Something New(s): Directly speaking

Nothing New(s), Something New(s): Directly speaking

But this is nothing new. It’s something old, tried and true. Give the media what they want, and they will respond accordingly – just like any customer. The media, too, are customers of your story. So give them something they want directly, something new(s).

World domination!! Do it yourself

World domination!! Do it yourself

The Internet is also YOUR communications tool. It is your palette to do what you will.